WEBSITE DESIGN & DEVELOPMENT

About

A well-designed, high-performing website isn’t just about looking good – it’s about converting visitors into customers, supporting your sales process, and providing a seamless experience across all devices. OMG specializes in building custom websites on WordPress/WooCommerce and Shopify platforms, combining strategic design thinking with technical expertise to create websites that drive real business results. We don’t use bloated page builders or cookie-cutter templates – every website we build is custom-coded using theme-native development, ensuring fast load times, clean code, and exceptional performance that scales with your business.

Strategic Planning & Discovery:

  • Comprehensive stakeholder interviews and business requirements gathering
  • User research and persona development
  • Competitive analysis and market positioning
  • Content strategy and information architecture planning
  • Technical requirements documentation
  • Success metrics definition and project roadmap

Information Architecture & Wireframing:

  • Detailed sitemap development with full navigation structure
  • User flow mapping and journey documentation
  • Wireframes for all key page templates
  • Content hierarchy and organization planning
  • Mobile and responsive design planning

Custom Visual Design:

  • Custom design concepts reflecting your unique brand identity
  • High-fidelity mockups for desktop, tablet, and mobile views
  • Design style guide (colors, typography, UI elements)
  • Conversion-focused layouts with strategic CTAs
  • Iterative design revisions based on feedback

Custom WordPress/WooCommerce Development:

  • Theme-native custom development (no page builders – ever)
  • Custom post types and taxonomies for flexible content management
  • WooCommerce custom development for e-commerce projects
  • Custom product configurations and checkout optimization
  • Payment gateway and inventory system integration

Custom Shopify Development:

  • Custom Liquid template development
  • Custom theme functionality and features
  • Product configuration and variant management
  • Advanced filtering and search functionality
  • Marketing and fulfillment tool integration

Custom Functionality Development:

  • Dealer locators and product configurators
  • Quote request systems and member portals
  • Advanced search and filtering
  • Custom calculators and booking systems
  • Industry-specific tools and features

Quality Assurance & Testing:

  • Cross-browser compatibility testing
  • Device responsiveness testing
  • Performance optimization and security assessment
  • Form and payment processing testing
  • Complete user flow testing

Training & Launch:

  • Custom documentation and video tutorials
  • Live training sessions for your team
  • DNS configuration and SSL setup
  • Google Analytics and Search Console implementation
  • 30 days of post-launch support

Technical SEO & Performance:

  • Semantic HTML structure and Core Web Vitals optimization
  • Mobile-first responsive design
  • Schema markup and XML sitemap implementation
  • Image optimization and lazy loading
  • Clean URL structures and meta optimization

Third-Party Integrations:

  • CRM systems (HubSpot, Salesforce, etc.)
  • Email marketing platforms (Mailchimp, Klaviyo, Constant Contact)
  • Payment processors (Stripe, PayPal, Authorize.net)
  • Shipping carriers and analytics platforms
  • Form builders and marketing automation tools

Platforms We Specialize In:

  • WordPress with custom theme development (no page builders)
  • WooCommerce for custom e-commerce solutions
  • Shopify and Shopify Plus

Development Technologies:

  • PHP, Liquid, JavaScript, React, HTML5, CSS3
  • REST APIs and third-party integrations
  • MySQL database optimization
  • Git version control

E-Commerce Expertise:

  • Payment gateway integration and PCI compliance
  • Inventory and shipping carrier integration
  • Product variant and attribute management
  • Customer account systems and order management
  • Abandoned cart recovery and product recommendations

Ready to get started?